As one of the post millennials, I have witnessed that many friends of mine indeed have facial beauty anxiety and often felt unconfident about their facial looks. They have been spending too much time on skincare, while most of the time, it didn’t show a high return on investment.

During the process I constantly visited high-end medical tech organizations and learned from authoritative dermatologists, I came to realize the fact is that people's skin acts as a double-edged sword. For one side, it’s a positive thing that the skin barrier is a defense mechanism when it comes to protecting human bodies. While on the other side, a defense mechanism also means that most skincare products are hard to be fully absorbed through the skin.

I thought that it was a complete waste of time going back and forth on ineffective skincare, without making a breakthrough. Hence, I deiced to recreate a new way of skincare method, a more effective and mild skincare method that will bring joy into your life. People who care skincare don’t need to be upset and linger over tons of skincare products. I believe every time when you do skincare routine is a cherished period that you can get on with yourself and appreciate your beauty.

— BIOLAB CEO KiKi